sponsorship Packages
"Financial Wellness" Sponsorship ($100,000) - 2 Available
30-Minute Television Special
- One 30-second spot of commercial airtime each time the program is broadcast in Florida’s 10 major broadcast markets
- Substantive non-commercial content placement within the broadcast TV special, including an interview clip with a selected executive from your organization in the main content of the TV special
- Access to ownership of the program for any non-broadcast purposes – e.g., in-office promotions, conferences, exhibitions, your own website, etc.
- Company logo and audio credit provided in the opening and closing program billboards
Website Presence
- Company’s logo and presence featured on the initiative website, with a link to your chosen website
- Branded substantive non-commercial content related to financial literacy and issues will be placed on the website
- Production of one 30-second video with
your executive to be featured on the heavily trafficked site - Ability to showcase corporate-branded resources and materials (subject to review)
Earned Media Exposure
- Participation in a statewide media event to kick off the 2019 initiative, as well as a second mid-season media event
- Statewide poll to measure Floridians’ knowledge gaps about financial wellness in order to determine how and to what extent Floridians leave themselves vulnerable. Poll results will be unveiled at a news conference. As a sponsor, you will be granted use of the poll questions and responses to publicize on your own platforms and in other publicity materials as you see fit
- Ability to suggest four questions related to your sector to include on the survey
- Brand recognition in the campaign launch news release and subsequent news releases
- Information about your brand in the launch media kit
- Thought leadership in the form of a guest commentary (op-ed) article on a related topic, distributed statewide for placement consideration
Social Media
- Six-month social media campaign with regular, engaging content that promotes website visits
- Featured posts that drive attention to your corporate resources and content
- Video feature of interview with your corporate expert
"Financial Health" Sponsorship ($50,000) - 4 Available
30-Minute Television Special
- One 15-second spot of commercial airtime each time the program is broadcast in Florida's 10 major broadcast markets
- Company logo and audio credit in the opening and closing program billboards
Website Presence
- Company’s logo and presence will be featured on the initiative website, with a link to your chosen website
- Branded substantive non-commercial content related to financial literacy and issues will be placed on the website
- Ability to showcase corporate- branded resources materials (subject to review)
Earned Media Exposure
- Opportunity to suggest two questions related to your sector to include on the survey
- Brand recognition in the campaign launch news release and subsequent news releases
- Information about your brand in the launch media kit
- Thought leadership in the form of a guest commentary op-ed) piece or blog on a related topic, distributed statewide for placement consideration
Social Media
- Six-month social media campaign with regular, engaging content that promotes website visits
